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Ms. Theresa Conley

Clinical Professor
Department of Marketing

Theresa.Conley@du.edu CV

Theresa M. Conley

Clinical Professor, Department of Marketing, Daniels College of Business, University of Denver and Director of the DU Marketing Roundtable.

Expertise

Nonprofit marketing, innovation and creative thinking, positioning and brand development, international marketing, product development, consumer marketing, brand awareness, technology business trends

Biography At-a-Glance
Theresa M. Conley joined the Department of Marketing as a full-time faculty member at the Daniels College of Business in 2001. Her scholarly interests and PhD work include: nonprofit marketing, innovation and creative thinking, positioning and brand development, and international marketing. She applies her professional corporate experience and academic background as a marketing consultant for a variety of businesses. Her consulting practice typically focuses on product development, consumer segmentation analysis, branding, and positioning. Conley came to Daniels after a lengthy career in corporate business including positions at AT&T, TCI Internet Services and Qwest. 

Connect: Theresa Conley's linkedin

 

Awards & Honors

  • Women in Cable and Telecommunications "Woman of the Year-Walk of Fame" award.

Academic Professional Activities

  •  Nonprofit, Charity, and Social Marketing Education in the United States: An Examination of Scope, Intention, and the Nature of Curricula for Graduate and Undergraduate Students, PhD dissertation in development.
  • Process and Decision Making for Undergraduate Students of Color for Study Abroad, peer-reviewed academic presentation at Marketing Educators Association for the  American Association for the Advancement of Curriculum Studies Conference, April 2010.
  • Improving Writing through Marketing Curriculum: A Longitudinal Study; D. Bacon, T. Conley, C. Johnson, P. Paul, Journal of Marketing Education (JME), published December 2008.

Education and Certifications

  • Ph.D. candidate , Curriculum and Instruction, College of Education at the University of Denver, est. completion: 2010/11
  • Certificate in Professional Project / Program Management, University of Denver
  • Certificate in Data Networking Solutions, U S WEST Training Cente
  • Certificate in Telecommunications, University of Colorado
  • M.S. in Communication Technology, Eastern Illinois University
  • B.A. in Graphic Design / Visual Communication, Eastern Illinois University